Whether it’s your first year or your tenth year in business, there are bound to be certain times of the week or year that are slower than others. Usually it’s after the holiday rush - in January and February - or in the beginning of the week, on Mondays and Tuesdays. What should you do during those slow times? Should you just accept that you’ll have less business and find something else productive to work on? Or do you market and promote so you’ll have more people coming in and business to keep busy? The answer is both. You can’t control the seasonality and the reality that more people dine out on weekends. But there are lots of things you can do to grow your business even during slow times.